The Marketing 2.0 Conference is aimed at all professionals who think that today's marketing industry is in need of a change! We are bringing the world's best experts and specialists together to discuss the future of marketing, (social) media, and advertising, as well as new technology.
After Amsterdam, London, Barcelona, and Paris The Marketing 2.0 Conference will be held for the eighth time in Hamburg, Germany at the Grand Elysee Hotel. What once started as a small conference for word-of-mouth marketing specialists under the long ugly name ”International Word-of-Mouth Marketing Conference ” has become a broad marketing, (social) media, and advertising forum for experts from all over the world.
The main goal of the M2C is to exchange ideas and learn how to handle the dramatic changes in media, marketing, and consumer behavior in your day-to-day business using the latest knowledge, best practice, and trends. We try to gain insights from the bigger picture instead of focusing on only one discipline, such as technology, marketing, or media. Furthermore, we recognize that all areas are becoming ever more connected and also recognize the need for better understanding across all departments today.
Unlike other conferences, all speakers will prepare special presentations and contribute in their own special way (forget the boring panel and show-off speeches – they won't happen at M2C). We are giving the speakers the opportunity to choose the topic themselves, with the idea "present what you think you can present best." We believe in the professionalism of our speakers and are confident that they will contribute in their own special way, without promoting themselves or the products they offer.
As a result, we have created a really challenging environment for everybody, with more insightful discussions, and an overall better outcome for all attendees. The M2C is not a "you and them" conference, but rather a "we" conference, because even the experts will learn from the different viewpoints and fruitful discussions. All participants will receive the presentations from the current conference and material from the previous five conferences. All in all you will have over 200 presentations and new ideas that you can use for your daily business.
With over 300 attendees from 26 nations the M2C is still a relatively small conference compared to other major conferences. Yet what initially appears to be a disadvantage has actually become a major opportunity for all attendees, because everybody has the chance to partake in deeper discussions about individual challenges facing specific industries and businesses.
We are happy to welcome you to the M2C in Hamburg, Germany in 2012!
The main goal of the M2C is to exchange ideas and learn how to handle the dramatic changes in media, marketing, and consumer behavior in your day-to-day business using the latest knowledge, best practice, and trends. We try to gain insights from the bigger picture instead of focusing on only one discipline, such as technology, marketing, or media. Furthermore, we recognize that all areas are becoming ever more connected and also recognize the need for better understanding across all departments today. 
Unlike other conferences, all speakers will prepare special presentations and contribute in their own special way (forget the boring panel and show-off speeches – they won't happen at M2C). We are giving the speakers the opportunity to choose the topic themselves, with the idea "present what you think you can present best." We believe in the professionalism of our speakers and are confident that they will contribute in their own special way, without promoting themselves or the products they offer. 
As a result, we have created a really challenging environment for everybody, with more insightful discussions, and an overall better outcome for all attendees. The M2C is not a "you and them" conference, but rather a "we" conference, because even the experts will learn from the different viewpoints and fruitful discussions. All participants will receive the presentations from the current conference and material from the previous five conferences. All in all you will have over 200 presentations and new ideas that you can use for your daily business. 
